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VP, Retail & E-Commerce

KREWE is looking for a VP of Retail & E-Commerce to join our team of smart creatives in New Orleans, with regular travel. KREWE wants to

Are you a hungry, nimble thinker ready to lead the direct to consumer segments of the fastest growing independent luxury eyewear and lifestyle company in the South East?

Do you have a background in omni-channel  luxury sales strategies and systems?

Krewe needs you to drive standards across multi-region retail locations, innovate and expand online sales and optimize all direct to consumer systems in a scalable fashion.

Are you ready to join the Krewe and give the world the unexpected from the most creative city in the U.S. ?


  • 10+ years in luxury retail executive leadership.
  • 5+ years of experience working in an eCommerce environment preferred.
  • High visual and brand standards. Sharp attention to detail.
  • Strong track record of effectively scaling retail operations with independent fashion brands.
  • Wins on record in strategy for scaling omni-channel direct to consumer sales systems.
  • Experience with multi-region and multi-country retail and e-commerce operations
  • Background in luxury fashion/ apparel preferred.
  • Hands on experience with luxury eyewear preferred.
  • Familiar with all best practices and emerging software and POS systems.
  • Technical understanding of eCommerce, .SEO, SEM, NET, C#, HTML, CSS, and other software
  • Strong experience in A/B and Multivariate testing with the ability to communicate results across
  • Departments.
  • Proven positive team leadership, across cultures and functions.


  • Define short and long term tactics for continued sales growth.
  • Oversight of Web Development and alignment with digital creative team to ensure projects are delivered
  • on time and according to scope.
  • Clearly communicate data gathered to other teams informing resource deployment.
  • Strategize with Creative Team on online product launches and refreshes.
  • Collaborate on marketing strategies and place making that personalize brand story to relative markets.
  • Work with retail managers to build community and foster relationships with area leaders.
  • Thought and strategy leader regarding data driven and creative approach to in-person retail expansions.
  • Hands-on people management of retail management and e-commerce teams.


K E Y   D E T A I L S


  • Position will be based in the company’s New Orleans, Louisiana headquarters with regular national and some international travel requirements.
  • Salary Range – competitive salary and benefits package.
  • Health, vision, and dental insurance.
  • Retirement savings plan (401k)
  • Parental leave policy
  • KREWE frames (lots)
  • Cultural spend
  • Do You Program


A B O U T   T H E B R A N D


We are a team of New Orleans-based creatives that celebrate individual style through handcrafted accessories and experiences. We believe in doing something unexpected from a place no one would expect.

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